• Bezoge Token smart contract - May 2021
  • Private Alpha Game - November 2021 (Completed)
  • First Cinematic Trailer - April 2022 (Completed)
  • Staking Contract - August 2022 (Completed)
  • Closed Beta Launch - August 2022 (Sign up now) (Completed)
  • ZOGI Wrapper - Dec 9th, 2022 (Completed)
  • ZOGI Bridge - Dec 2022
  • Mobile Beta Launch - December 2022
  • Public Beta Launch - December 2022
  • Bull Market NFT Marketplace - Q1 2023
  • Second Cinematic Trailer - Q1 2023
  • Full Game Release (PC & Mobile) - Q1 2023
  • First PVP Arena - 2023
  • First game expansion (Zerkzogia) - 2023



  • BEZOGE Token Fair Launch - May 2021 (Completed)
  • Seed Sale - Ongoing
  • MBLK IDO - Jan 2023
  • MBLK CEX/DEX Listing - Q1 2023


  • Bezogi NFT Sale - September 2021 (Completed)
  • Bezogi ETH Migration - Dec 2022/Jan 2023
  • Weapon Sales - Jan 2023
  • Limited Edition NFT Character Collection - TBC
  • 1st Land Sale - Feb/Mar 2023
  • Purebred Bezogi NFT Auction - TBA
  • 2nd Land Sale - TBA


The team at ZOGI Labs has always taken pride in innovative approaches to marketing. Being able to create exposure to tens of thousands of users and holders over a short period of time, the diversity of the marketing division has allowed the project to gain holders from every part of the world. From Southeast Asia, the subcontinent, Middle East , Europe and the Americas.
Since May of 2021, influencers have come onboard just by being attracted to the concept and vision of Bezoge Earth and this has been followed by mentions and their subscribers becoming holders. So far, Legends of Bezogia has been able to bring on ambassadors like pro NFL players among others. National TV mentions were achieved when the Shiba Brothers (now the Bezoge Brothers), featured on CNN, decided to join the holders list and generated a media frenzy with a special segment done on Cheddar News specially for the project. This was seen by millions of viewers worldwide. The team has been very effective at press releases in almost all major crypto news channels and platforms as well as showcasing our product through sponsorships at various events.
Moving ahead, a very large influencer who has millions of followers and is an avid gamer himself has already been signed on a long term contract to conduct a limited edition drop and many activities over the course of the year from the beta release and onwards. The team is also planning to focus on three different variations on video promotions including paid, informative and AMA sessions. Some popular twitch streamers are also being onboarded to display the gaming experience and host live sessions and conduct engaging activities like competitions and giveaway on their channels.

Web3.0/NFT 2.0 and DeFi integration

An ambition of the founders has always been to bring a seamless bridge between the physical and digital world. As easy as it is to imagine it, placing it into a digital economy can be very challenging. A value proposition , use-case or utility is always required and thus Legends of Bezogia will be able to meet some criteria and focus on a proprietary solution to work with tangible assets and products. We are planning multiple partnerships with some of the world’s largest retail brands to bridge the gap between traditional and web3 markets and leverage their communities with an NFT 2.0 offering.
Currently under discussion are partnerships with some of the world’s largest retail brands who offer wearables, mounts/vehicles and consumables. These integrations make the most sense as similar products and services could be offered in both the real world and the Bezogia metaverse. For example, integration with a food delivery app could allow a player to order a pizza to their physical location without having to leave the game and at the same time be rewarded with a health boost for his Bezogi inside the game. Some of these partnerships have reached late stage talks and the team at ZOGI Labs would be able to provide details to parties that are interested to know more.
A major part of NFT 2.0 will also be the integration of DeFi protocols within the game. Since many assets can be collateralized, rented or borrowed by the players, Legends of Bezogia is looking to collaborate with some of the top DeFi projects to maximize the economic potential of such an integration and also allow further in-game economies to thrive by being industry first to realize this vision.


Mainstream is where we believe most of our player base will come from, especially with Legends of Bezogia being the first crypto game designed for non-crypto people. Consumers who are accustomed to typical mainstream games should be able to easily log in and start playing our game seamlessly. We will be implementing a similar strategy to mainstream game marketing on social media, search and partnerships with YouTube/Twitch influencers with strong community followings.
Our game is designed to have fun quests that are regularly updated based on the latest trends in order to encourage the creation of viral content and an entertaining experience for viewers of streams. We will create targeted content and giveaways to capture the online audience, give them exposure to Legends of Bezogia, and create a loyal following and online community around the game and world of Bezogia.